Manila, Philippines – (business wire)–Alipay+ and its e-wallet partner GCash were featured last week at the Philippine launch of SHEIN, the global fashion and lifestyle leading e-retailer’s first pop-up store. The event showcased how Alipay+ used payment and marketing solutions to attract e-commerce giants and e-wallet users through exclusive incentives in various scenarios from online to brick-and-mortar. did.
GCash users who visited the offline pop-up store and completed online payment via Alipay+ on SHEIN’s website or app enjoyed an additional PHP130 off at checkout using the promo code provided on the site . The user whose online orders exceeded his PHP2999, he also won an exquisite magical blind box specially designed by Alipay+ for his 4-day pop-up event starting on October 20th.
The SHEIN event was well received by the public as Alipay+ Magic Blind Box winners enthusiastically shared their moments of joy on social media pop-up stores, including Instagram, and posed their best with their eyes on the runway and photo booths. It attracted widespread attention and participation. Catch clothes and accessories from pop-ups.
Introduced by Ant Group in 2020, Alipay+ is a suite of cross-border digital payment, marketing and merchant digitization solutions that connect global brands with mobile-savvy consumers around the world, helping businesses, especially It is intended to allow small businesses to handle. It offers a wide range of mobile payment methods and reaches his over 1 billion consumers locally and globally.
“SHEIN is excited about our first pop-up store in the Philippines as we are dedicated to finding new ways to better serve our customers by offering more exciting events and opportunities.” “SHEIN will also work with our business partners to maximize the impact of our marketing campaigns by providing SHEIN users with a smooth payment experience and by providing designated offers with our partners that are attractive to our attendees. I am passionate about doing it.”
As a leading global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all, SHEIN currently has customers in over 150 countries and regions around the world. I have reach.
Apart from GCash (Philippines), there are also several other popular Asian e-wallets powered by Alipay+ cross-border payment technology, such as TrueMoney (Thailand), Touch ‘n Go eWallet (Malaysia) and Kakao Pay (South Korea). . Approved on SHEIN website and mobile app.
Jing Yin, General Manager of Acquisition Services and Global Strategy Accounts at Ant Group, said: FIRST POP-UP IN THE PHILIPPINES He is delighted to partner with SHEIN at his store. In the future, we look forward to providing even more exclusive offers and perks not only to SHEIN and other of his Alipay + merchant partners, but also to our partner his wallet users around the world. ”
Alipay+ and SHEIN have been exploring a payment and marketing partnership since mid-2021. SHEIN is also piloting his Alipay + marketing solutions, including Alipay + Rewards and cashier-based marketing services, to reach potential consumers and improve transaction conversion rates in markets such as the Philippines. I’m here.
About Alipay+
Alipay+ works with global partners to provide a unified global mobile payment and marketing solution that connects multiple e-wallets and payment methods from different countries and regions to merchants. Consumers can conveniently use their preferred local payment methods while seamlessly transacting in different markets and enjoy the marketing solutions offered by merchants through Alipay+. Alipay+ is developed by Ant Group, owner and operator of Alipay, one of the world’s leading digital open platforms.
About Shine
Founded in 2012, SHEIN is a leading global online retailer with operations in Guangzhou, Singapore, Los Angeles, and other major markets. SHEIN reaches consumers in over 150 countries and regions around the world. We take choice seriously, offering over 6,000 new fashion, beauty and lifestyle products every day, and offering over 600,000 items. Our mission is to help people express their individuality through the latest trends that are accessible and affordable. The SHEIN app is available for free on iOS and Android.
About GCash
GCash (G-Xchange, Inc.) is the #1 financial app in the Philippines. Through the GCash app, 69 million registered users can easily purchase prepaid airtime. Pay bills with his over 1,600 partner billing agents nationwide. You can send money to other bank accounts or receive money anywhere in the Philippines. Purchases from over 5.2 million partner merchants and social sellers. Savings, credit, loans, insurance, investments – all conveniently accessible from your smartphone. GCash is a wholly owned subsidiary of Mynt (Globe Fintech Innovations, Inc.), the first and only duacorn in the Philippines.
GCash was recognized by The Asian Banker (TAB) and IDC for Outstanding Digital Financial Inclusion Program in 2021.
