Dublin–(business wire)–“Global Toy Market Overview, 2022-2027” report added of ResearchAndMarkets.com Recruitment.
This report attempts to analyze the global scenarios, trends and patterns shaping this US$130 billion. Moreover, the market is projected to grow at a CAGR of more than 6%, over US$165 billion from 2022 to 2027. In order to identify market dynamics from different angles, publishers have divided the market into relevant segments.
The segmentation done is based on age group, product line scope and market sales channel. Age groups are categorized as 0-8, 9-15 and 15+. Product lines for the toy market include Action Figures, Arts & Crafts, Construction Sets, Dolls, Games & Puzzles, Toddler/Toddler/Preschool Toys, Youth Electronics, Outdoor & Sports Toys, Plush Toys, Includes miniature car replicas and exploration toys. .
Globally, we have seen the industry reorganize its product lines to keep up with demand and changing consumer needs. Outdoor & sports toys have the highest market share globally, led by the United States, which is also the world’s largest toy market as of 2019. .
We are also seeing an increase in demand for traditional toys in some of the MEA and Asia Pacific markets. Breaking down the market by age group, it is clear that consumers are gradually moving away from toys and into other entertainment media such as computers and video games. This collapses the entire age category for children aged 15 and over.
The 9- to 15-year-old category has seen little change, accounting for about 50% of global toy sales. This category also has the potential to grow as more and more manufacturers compete for a license. I have.
There have also been major innovations and changes in the product design and nature of early childhood toys for ages 0-8. The 0-8 year old category toys included mostly infant/toddler toys such as object replicas, vehicles, and dolls. While more developed markets such as the US, UK, Germany and France have been observed to show signs of maturity in the 0-8 year olds category, emerging markets in the global toy market are showing signs of growth in this category. Our market share is expanding.
The sales and distribution channels of the toy market are segmented into online and offline channels. The novel coronavirus outbreak has given impetus to the growth of online sales channels in the market. Regions such as North America, Europe, and Latin America, where the majority of annual toy sales occur during the winter festival season, have expanded sales channels in their respective toy markets.
But robust e-commerce systems have also played a key role in effectively shifting consumers from offline retailers and supermarkets to buying toys online. In emerging markets, toy companies are expected to monitor the development of online sales channels for toys as internet users have increased exponentially over the past five years in these regions.
Major players in the market
Bandai Namco Entertainment Inc., Dream International Limited , Hasbro Inc., Jakks Pacific, Inc., The LEGO Group, Mattel, Brandstatter Group (Playmobil), Ravensburger, VTech, Kids II, Inc., K’Nex Industries, , Inc. Clementoni, Goliath Games, Artsana Group, Nintendo Co., Ltd.
considered in this report
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Geography: Global
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Years past: 2016
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Base year: 2021
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Estimated year: 2022
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Forecast year: 2027
Aspects covered in this report
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The global toy market, including its value and forecast, and its segments
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Regional toy market analysis
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Variety of divers and challenges
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Ongoing trends and developments
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5 force model
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top profiling company
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Strategic recommendation
Reporting area
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North America
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Europe
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Asia Pacific
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latin america
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Middle East and Africa
Reportable segment
by product
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Action Figures & ACC
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arts & crafts
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building set
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doll
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game puzzle
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Toddler/Toddler/Preschooler
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youth electronics
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outdoor & sports toys
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Plush Doll
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vehicle
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Exploration & Other Toys
age group
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0-8 years old
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9-15 years old
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15 years old or older
By distribution channel
For more information on this report, please visit https://www.researchandmarkets.com/r/nm7mo1.
