From October 21st to 23rd, all cheese lovers are welcomed by the famous PDO Cheese in Halls 2-4, Booth J16.
CREMONA, Italy, Oct. 17, 2022 /EINpresswire.com/ — Provolone Valpadana PDO makes its debut in Brisbane to delight cheese lovers at the fair’s Good Food & Wine Show. This year, more than 60 cheeses were introduced to the cheese-obsessed public. The city debut of the Provolone Valpadana PDO is highly anticipated. The brand aims to stand out and be established by two characteristics: his two signatures, Dolce and Picante, and a very high quality. This event is a great opportunity to explain and demonstrate the many different values contained within the PDO brand through live cheese tastings.
“Increasing consumer knowledge and awareness is one of the main objectives of our project ‘Born to Be Authentic – Provolone Valpadana, PDO cheese in Europe’, helping to distinguish between originals and counterfeits. said Libero Giovanni Stradiotti, President. of the Conservation Consortium. “We primarily target foodies because we believe they are more sensitive to the value and meaning of protected designations of origin. They also choose to try new tastes and flavors. , the most dynamic, motivated and most likely to switch their tastes to real food.There are high expectations for this event from our side and we look forward to meeting you all. !”
The City’s Good Food & Wine Show is a great opportunity for food and wine lovers to meet friends, have a great day, stroll through the show, sample from hundreds of stalls and chat with the producers. .
Next to the Good Food Village, the ‘Born to Be Authentic’ booth (Halls 2-4, Booth J16) welcomes hundreds of enthusiasts to learn about innovative recipes for Australia’s favorite cheese, Provolone Valpadana PDO Tastings and suggestions. We have just returned from successful presentations in Sydney and Melbourne.
For more information about the project, please visit the official website www.borntobeauthentic.eu and social channels.
Information and contacts
Brande Noir Communication Agency
Brande Noir Srl
+39 030 774 1535