ITV Studios’ Head of Global Distribution, Ruth Berry, has been promoted to lead both of the company’s global commercial divisions.
ITV Studios’ global distribution and global entertainment divisions have been brought together under a single leadership and organizational structure led by Berry, who works closely with COO David McGraynor. Due to the reorganization, Arjan Pomper will step down as managing his director of global entertainment, ITV Studios said.
This reorganization will allow ITV Studios to “work more closely with buyers and reflect the evolution of the global marketplace with the growth of streaming platforms, ongoing market consolidation and adoption by many buyers of a single buying approach across all genres.” It will be possible to the organization said.
Berry currently leads the distribution and monetization of its 90,000-hour catalog, which includes 285 formats spanning ‘Love Island’, ‘My Mum Your Dad’, ‘Maternal’, ‘The Voice’ and ‘Line of Duty’. I’m here. Sales teams are located worldwide with dedicated format and complete programming teams based in the Netherlands, UK, US, Australia and Singapore.
Prior to joining ITV Studios, he served as Senior VP and Head of EMEA at Shine International and Head of Brand Services and Digital Media Distribution for EMEA at The Walt Disney Company.
McGraynor said: She has a deep knowledge of what our partners need and with her leading her two divisions, we look forward to continued growth.
“I would like to thank Arjan for his significant contribution in shaping and delivering the strategy of Global Entertainment. have been realized.”
Mr Pomper added: He has traveled the world filming shows like ‘The Voice’, ‘Love Island’, ‘The Chase’ and new formats like ‘My Mum Your Dad’. Metaverse, games, podcasts. Business is going well and I’m leaving it to the capable Ruth. “
Berry’s team will work with ITV Studios’ international arm, including International Productions, led by Lisa Perrin, and Creative Network, led by Mike Biel.
ITV Studios’ Global Entertainment division is responsible for the group-wide sales and development of international unscripted formats, and global distribution is the international distribution of drama and finished tape versions of all other ITV Studios and third-party programs. We focus on delivery.